HomeMy WebLinkAbout07/26/2004 City Council
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July 26, 2004
I MINUTES OF SPECIAL SESSION OF COUNCIL
HELD ON
JUL Y 26, 2004
The Work Session ofthe City Council ofthe City of The Colony, Texas, was called to order at 6:30
p.m. on the 26th day of July 2004, at City Hall, 6800 Main Street, The Colony, Texas, with the
following roll call:
John Dillard Mayor Present
Allen Harris Councilmember Absent (business)
Scott Ward Councilmember Present
Joe McCourry Mayor Pro-tern Present
Lynda Bayliss Councilmember Present
Perry Schrag Councilmember Present
Joel Marks Councilmember Present
And with six council members present a quorum was established and the following item was
addressed:
1. Council to receive presentation from GroupBaronet outlining proposed marketing
I plan, and discuss and take any action on the various aspects of the plan.
Councilmember McCourry briefed those in attendance on the history of this project and
turned the meeting over to Veronica Roth with GroupBaronet who presented the marketing
plan. She covered all aspects of the plan, which included the approach they would take
regarding media coverage, promotional opportunities, and brochures. A packet of
information was provided to Council that included the costs ofthe various options available
to choose from.
Mayor Dillard asked for input from those in attendance, including business leaders and
members ofthe CVB board. Dale Cheatham asked for specific direction from Council on the
various aspects. In regard to media coverage, Council discussed advertising in the Travel
Guide, AAA Camp Guide and the Colony Courier-Leader. After considerable discussion
among council members, Councilmember Bayliss made the following motion:
Motion to approve the logo enhancement, brochure and photo shoot not to exceed $40,000.00;
seconded by Ward; motion passed with all ayes.
Dale Cheatham advised Council that he will check into whether or not the Hotel Occupancy
Tax can fund an employee (Marketing Director) to oversee the project. Web links on
various websites and possible revisions to the City's existing website will be further analyzed
I by GroupBaronet in regard to overall costs. The City will check with some local businesses
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July 26,2004
to possibly partnership on a "press kit" offered through the marketing plan.
And with no further business to discuss the meeting was adjourned at 9:30 p.m.
APPROVED:
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ATTEST:
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Christie Wilson, TRMC, City Secretary
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